Our work with SIG involved the development of a new corporate website, alongside a significant relocation of their digital infrastructure to the Umbraco platform. The project focused on creating a modern, fully responsive online presence with a React JS frontend to ensure seamless performance. Key objectives included consolidating their web properties, migrating extensive data from previous CMS platforms, and integrating critical business tools like Pardot for enhanced contact management
-
Developed a high-performance, responsive corporate website with React JS frontend: We designed and built a new corporate website, leveraging React JS for faster rendering and a seamless user experience across all devices. This modern frontend ensures that SIG's global audience experiences a fluid and engaging digital interaction, enhancing brand perception and accessibility worldwide.
-
Executed comprehensive relocation to Umbraco CMS with full data import: We managed the complex migration of SIG's corporate site from Craft CMS, and their "SIGnals Blog" from WordPress, to a unified Umbraco 7 platform. This involved meticulous full data imports to preserve existing content, centralizing content management and streamlining editorial workflows across all web properties.
-
Implemented robust multilingual capabilities and IP2Location integration for global reach: The website was built with extensive multilingual support (catering to over 50 languages) and integrated with IP2Location. This ensures that content is delivered effectively to diverse international audiences, maximizing global market penetration and relevance.
-
Integrated contact forms with Pardot for optimized lead and contact management: All contact forms were seamlessly integrated with Pardot, a leading marketing automation platform. This provides SIG with superior capabilities for managing existing contacts and nurturing new leads, significantly enhancing their marketing and sales intelligence.
-
Provided ongoing development, maintenance, and feature enhancement for microsites: We are continuously responsible for adding new features to strategic microsites like SIG Smartchoice and improving the main website. This ongoing collaboration ensures the digital platforms remain cutting-edge and responsive to evolving business needs, securing long-term digital effectiveness and competitive advantage.
