Our work with Danpo focused on creating a digital experience that highlights their commitment to animal welfare and the quality of their products. We partnered with them to develop a new campaign website that effectively communicates their values to consumers and showcases their "De danske familiegårde" (The Danish Family Farms) initiative. This project aimed to build trust and transparency around their farming practices.
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Creating a campaign website focused on animal welfare: We designed and developed a new website for Danpo's "De danske familiegårde" (The Danish Family Farms) campaign, emphasizing animal welfare throughout the chicken production process. This initiative aimed to showcase Danpo's commitment to craftsmanship, tradition, and modern family farming practices.
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Developing a user-friendly and visually engaging experience: The website features a responsive design and clear navigation, presenting information about the Danish family farms in a modern and appealing way. This approach aimed to enhance user engagement and provide easy access to key information.
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Integrating a recipe database: We developed a searchable recipe database as part of the campaign website, allowing users to easily find recipes based on keywords or categories. This integration aimed to showcase Danpo's products and inspire consumers with delicious meal ideas. The successful implementation of these features directly supported Danpo's goal of increased transparency and consumer trust.