About the client

Sweedor is a prominent European brand known for its extensive range of high-quality doors. As a key player in the building materials industry, Sweedor offers diverse door solutions for both residential and commercial applications, emphasizing design, functionality, and durability. Their brand identity is recognized across various European markets, reflecting a legacy of craftsmanship and innovative product development in door manufacturing.

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Our work with Sweedor involved the development of a new corporate website, built on the Umbraco platform. Facing the challenge of consolidating various regional brands under a unified pan-European identity, our primary task was to create a digital platform that authentically reflects Sweedor's comprehensive brand and is easily translatable across multiple languages to cater to their broad European presence.

 

  • Developed a unified, multi-language corporate website on Umbraco for pan-European branding: We created a comprehensive website using the Umbraco CMS, designed to embody Sweedor's pan-European identity. This platform brings together all regional content under one cohesive digital presence, supporting over 12 different languages. This effort provided a consistent brand experience across diverse markets.

  • Engineered a custom Product Information Management (PIM) system for centralized product data: We developed a bespoke PIM system specifically tailored to Sweedor's unique needs for product data and integrations. This system provides intuitive control and a comprehensive overview of more than 1,000 products with numerous variants, significantly streamlining their product information management.

  • Ensured scalable and consistent content management across all European markets: The Umbraco implementation, combined with the custom PIM, allowed for efficient management and translation of content across all the countries Sweedor operates in. This facilitated consistent brand messaging and product information delivery across their vast European footprint.

People & technology

Our team brought specialized expertise in Umbraco development, multi-language website architecture, and custom PIM system development to the Sweedor project. We leveraged the flexibility of the Umbraco CMS to build a robust and scalable corporate website. Our key innovation was the development of a tailored PIM system, designed to manage Sweedor's extensive product data and ensure seamless content distribution across more than 12 European languages. This combination of skilled professionals and bespoke technological solutions provided Sweedor with a powerful and unified digital platform.

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Carsten Düring
CEO