About the client

Danfoss is a global leader in engineering technologies that enable the world of tomorrow to do more with less. They meet the growing need for infrastructure, food supply, energy efficiency and climate-friendly solutions. Their wide range of products and services are used in areas such as refrigeration, air conditioning, heating, power conversion, motor control, industrial machinery, marine, and off-highway equipment. With a strong focus on innovation and sustainability, Danfoss is committed to providing solutions that drive efficiency and contribute to a greener future.

Danfoss Banner (1)

Our work with Danfoss has spanned multiple digital initiatives, reflecting a deep collaboration to enhance their online presence and engagement. We have provided comprehensive support for their core digital platforms, contributing to both ongoing maintenance and strategic redesign efforts. Our partnership focuses on delivering robust and user-friendly digital solutions that support Danfoss's global leadership in sustainable technologies.

 

  • Main website maintenance and from-scratch Umbraco redesign: We provided ongoing maintenance for Danfoss's main website, ensuring its stability and optimal performance. Crucially, we were an integral part of a significant website redesign project, which involved rebuilding the platform entirely from scratch on Umbraco to modernize its architecture and enhance the user experience. This comprehensive initiative aimed to provide Danfoss with a cutting-edge digital flagship capable of supporting their extensive global operations.

  • Developed a high-impact iC7 campaign page: We created a dedicated campaign page for the iC7 series, providing Danfoss with a powerful platform to showcase their new products. This initiative was designed to drive increased product awareness and generate stronger customer interest by highlighting the unique value proposition of the iC7 series.

  • Enhanced product communication through technology and dynamics: By focusing on technology and dynamic presentation on the iC7 campaign page, we enabled Danfoss to effectively communicate the advanced capabilities of the iC7 series. This engaging approach improves customer understanding and and strengthens the perception of Danfoss as an innovator in the field.

  • Reinforced Danfoss's innovative brand image: The iC7 campaign page was specifically designed to reflect Danfoss's unwavering commitment to innovation, thereby enhancing their brand reputation. This strategic digital asset positions them as a leader in advanced technology solutions, strengthening their competitive advantage and attracting customers seeking cutting-edge products.

  • Expanded global reach with multilingual capabilities for iC7: We ensured the iC7 campaign page was built with inherent multilingual capabilities, allowing Danfoss to easily translate its content and reach a wider international audience. This expanded reach facilitates increased market penetration and directly supports their global sales efforts for the iC7 series.

  • Ensured business continuity with seamless iC7 data integration: By carefully integrating existing data systems with the new iC7 campaign page, we ensured a smooth and efficient transition without any loss of critical information. This meticulous approach minimized disruption to their operations and maintained the integrity of Danfoss's essential information assets.

People & technology

Our team collaborates closely with Danfoss on various digital projects, leveraging our expertise in comprehensive website development and content management systems. Our involvement included providing essential maintenance support for their main digital presence and executing a large-scale website redesign, rebuilt from scratch using the Umbraco platform. Additionally, our team developed specialized campaign sites like the iC7 platform, applying our skills in both frontend and backend development to create tailored, multilingual, and data-integrated digital experiences for Danfoss's diverse needs.

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Carsten Düring
CEO