Our work with CO-RO involved developing a comprehensive digital strategy to enhance their global brand presence. Recognizing their diverse portfolio of popular beverage and ice cream brands, we partnered to create a unified and engaging online experience. By designing and implementing a sophisticated website network, we aimed to empower CO-RO to effectively communicate their brand values, showcase their extensive product range, and connect with consumers across numerous international markets.
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Developing a brand website network for CO-RO's diverse portfolio: By creating a complete website universe for CO-RO's corporate identity and their key refreshment brands (Sunlolly, Sunquick, Suncola, Suntop, and MashUp), we provided a unified and engaging digital presence. This initiative aimed to effectively showcase the variety and appeal of their beverage and ice cream products to a global audience.
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Implementing a coordinated multilingual WordPress platform: By building the website network on a single WordPress installation with multilingual capabilities, we enabled CO-RO's international market departments to work simultaneously and efficiently on different language versions. This streamlined content management and ensured a consistent brand message across their global markets.
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Enhancing brand presentation with eye-catching design: The websites were geared towards a visually striking presentation of the flavors and visuals associated with CO-RO's wide range of fruit ice creams and beverages. This aimed to strengthen brand recognition and create a memorable online experience for consumers.